McDonald's World Menu Heist Returns, Sheba Helps Cat Parents Feel Loved, Barclays Shows Off Its Good Moves, And More...

The best work, curated

By Creative Salon

22 October 2026

Built For Better Decisions for Capital.com by Ogilvy UK

Rather than celebrating constant action or encouraging investors to react to every market movement, the campaign film focuses on the value of pausing, gaining perspective, and creating the conditions for better decision-making under uncertainty.

Grit Stop for IENOS Grenadier by DEPT

Making off-road adventures more fun, Formula 1 drivers George Russell, and Kimi Antonelli shows that customisation possibilities are endless and inspires consumers to make personalised touches to experience the outdoors in a way that’s deeply personal to them.

Spooky Sauces for Mcdonalds by Leo UK

Putting a spooky spin on Halloween makeup, the campaign turns six of the iconic sauces into face paint pallettes.

Sounds Like A Job for British Gas by VCCP

This campaign reminds the nation that the utility brand's expert engineering force are on hand when things go wrong in the home, especially for this upcoming winter.

BMW Berlin-Marathon Celebrates The Best Times for CLIF by Ogilvy UK

The campaign celebrates the joy of the shared running experience above the simple pursuit of personal bests by providing guidance on pace and continuous motivation while staying alongside runners from the start line to the finish. 

World Menu Heist for McDonald's by Leo UK

There's another round of heisting, with four more international fan favourites brought to the UK, including China’s Chicken McWings, Spain’s McExtreme, Germany’s Twix White Salted Caramel McFlurry, and Singapore’s Peach x Sprite Zero.

Ignored to Adored for Sheba by AMV BBDO

The campaign introduces a new programme which promises to help cat parents win even their most aloof cats’ adoration with premium cat food in just days, backed by a money-back guarantee.

Good Move for Barclays by VCCP

The campaign showcases Barclays Direct Investing's award-winning platform and highlights how Barclays is helping customers invest with confidence and take positive action towards their long-term financial goals.