Creativity

Qiao Fu Da Yuan Sings a Song Of The Earth

The campaign was created by Mother to be released on Earth Day

Marketreach champions the power of Door Drops

Created by The Gate, the campaign is built around the platform ‘Make it a Reality’

McDonald’s Urges Fans To Break Routine With McCrispy

The campaign by Leo UK challenges customers to 'Betray Your Go-To' and puts its sandwich in the spotlight as the new favourite

Columbia Sportswear Takes Product Testing To The Extreme

The latest installment of 'Engineered for Whatever' by adam&eve\TBWA highlights how the brands gear is built for anything, putting products through tough trials

Wise Spotlights The Consequences of Unwise Banking

The work is the next phase of its 'Be Smart. Get Wise.' platform by Ace of Hearts

Burger King Gives A 'Whopper Of A Finish'

The work is the second instalment of its 'Foodfillment' brand platform by BBH

Times Radio Highlights Growing Lack of Political Trust

The work by MOSAIC, the WPP-backed venture between T&P and VML, aims to cut through the noise of news

BBH creates new brand to tackle school food

The agency has partnered with Bite Back, Chefs in Schools, Jamie Oliver Group, School Food Matters, and The Food Foundation

Müller Celebrates Unique Yogurt-eating Rituals

'You Know How You Like It' is by VCCP

Walkers Showcases The Mighty Crisp Sandwich As An Office Lunch

The latest ad from VCCP is the new instalment of the recently introduced ‘Your Little Slice of Joy’ platform

Monzo arrives in Ireland with A New Era of Banking

Created by BBH Dublin, the launch celebrates a new, simpler way to bank through humour, nostalgia and a distinctly human lens

MoneySuperMarket Positions Itself as Where Better Off Begins

The new brand platform has been created by New Commercial Arts with David Tennent taking over from Dame Judi Dench

Dove and Ogilvy Display Algorithms’ Single Face Of Beauty

Dove reveals 'The Beauty Machine' showing how algorithms reinforce a single face of beauty and inviting women to share their individual beauty in an open casting call

Helly Hansen Spotlights The Power of Collective Adversity

Created by Grey London, the outdoor campaign titled 'Shared Challenges' celebrates people coming together to beat the odds

Charity Uses Child Height Markings To Spotlight Youth Homelessness

Created by Droga5, the campaign for We Are Mobilise aims to highlight that almost 30,000 children are growing up homeless in Australia

The Gate launches new brand platform for Anglian Home Improvements

The windows, doors, and conservatories supplier positions as 'The Nation's Favourite'

esure returns to screens with ‘endeering’ campaign

Created by Guy & Co with media by VCCP Media, the ad plays on the success of the brand's previous long-running platform

tombola Celebrate Britain’s Quirky Playfulness With Grime Gran

The ‘Everyday Games’ multichannel campaign by Weber Shandwick Collective celebrates Brits’ unique knack for turning everyday moments into games

CATSAN showcases 'Luxury Litter Trays'

The OOH campaign by adam&eve\TBWA transforms luxurious fashion items into litter trays

Nurofen Promotes Greater Equality In Women's Health

The campaign by McCann London helps address the gender pain gap

Coca-Cola Uncans the passion of football fandom

'Uncanned Emotions' brings to life unscripted fan moments during the World Cup, by WPP Open X, Ogilvy, and WPP Media

Marmite Wants To Get People Cooking

'Dishes of Love and Hate', by adam&eve\TBWA, encourages using the savoury spread in meals

KitKat Celebrates 70 Years of Taking Breaks

The 'Little Breaks' OOH campaign has been created by VML UK alongside WPP Media

Sanpellegrino Captures The Zest For Italian Life

'Life is Juicier' by Ogilvy embraces spontaneity and finding the joy in everyday moments

CeraVe Positions Its Face Moisturiser As 'Demanded By Hardworking Skin'

This is the third campaign created by DEPT for the brand

Wise Playfully Takes On Traditional Banking

The new brand platform marks its debut work with creative agency Ace of Hearts

Macmillan Cancer Support Spotlights The Realities Of Cancer Care

The work by AMV BBDO aims to deepen understanding of how experiences of cancer can be unfairly differ

Fujifilm Creates Memories In A Flash

The campaign by McCann showcases the instax mini 13 and its effortless way of capturing the playful chaos in memorable photos

Chupa Chups Wrestles Its Hard-to-open Wrappers In OOH Campaign

'No More Wrestling' by BBH, promotes its new easy-to-open packaging, inspired by Lucha Libre masks

Uber Brings British Holiday Behaviours To London

'Reserve' by Mother sees a tongue-in-cheek take on the race for sunbeds

IAMS Takes Over Airport Baggage Claim

'Smooth Deliveries' from adam&eve\TBWA celebrates the benefits of essential nutrients to support pet digestive health

Postcode Lottery Captures Real Moments Of Winning

'Winner's Story', by Leo UK, marks a rebrand as part of its digital-first evolution

HP Takes Its Smart Save Printers To The Streets

The OOH campaign by Edelman drives awareness of its tech that use refillable ink rather than cartridges

Hellmann's Serves Up The Original Sandwich

The campaign by Edelman is celebrating the first traditional sandwich and putting it back on the menu in its hometown, Sandwich

Tesco Unveils Giant Boiled Egg for a Protein Packed Easter

BBH helps the supermarket roll into Easter with its nutritious new product

Whiskas Tells Cat Owners to 'Trust The Purr'

The latest campaign for the Mars-owned brand has been created by AMV BBDO