Still image from The Last Verse short film

Disney Celebrates 60 Years Of 'It's A Small World'

Adam&eveDDB has created a commemorative to mark the event

By Creative Salon

The Walt Disney Company is honoring the 60th anniversary of the iconic “It’s a Small World” song with the release of a poignant short film titled, "The Last Verse." The three-minute and 30-second film by adam&eveDDB will premiere on Wednesday night as part of an ABC News Studios' two-hour documentary event, "The Untold Story of Mary Poppins: A Special Edition of 20/20," which commemorates the 60th anniversary of Walt Disney Studios’ “Mary Poppins,” for which the Sherman Brothers earned Academy Awards for “Best Original Song” and “Best Original Score.”

"The Last Verse" not only pays tribute to the enduring legacy of the Sherman brothers, Richard and Robert, who composed the iconic song for “It’s a Small World,” but also introduces a brand new verse that was written by Richard Sherman for the 60th anniversary and shared with Walt Disney Company CEO Bob Iger in the summer of 2023.

"As the legendary creators of some of the most cherished music of the past century, the Sherman brothers will be remembered for their profound impact on our global culture,” said The Walt Disney Company CEO Bob Iger. “Hearing Richard Sherman recite the final verse to “It’s a Small World” before he died will be a moment I will carry with me forever. This beautiful short film is our tribute to their immeasurable musical contributions, their memory, and to the countless memories they helped create for generations of people around the world.”

The unique short film takes viewers on a journey through the past 60 years of the song's history, showcasing its impact on global pop culture and highlighting the various genres of music it has influenced. Chock full of rarely seen footage, photos, and stories from the film's living legends, the film is a sweet remembrance of the enduring, first-of-its-kind movie magic, irresistible songs, and remarkable scores the Sherman brothers created, serving as a heartfelt tribute to the late Richard Sherman, who passed away in May 2024.

Renowned director Henry Alex Rubin, known for his award-winning documentary Murderball, helmed the project. Rubin's talent has earned him 95 Cannes Lion wins and five Emmy nominations. His recent accolades include the AICP awards for his work on Sandy Hook's “Just Joking” and Dove's “Cause.”

"The Last Verse" features the timeless composition of "It's a Small World" by Richard and Robert Sherman, with arrangement and production by Luis Almau from Soundtree Music Ltd."

"The Last Verse" is a must-watch for Disney enthusiasts and theme park lovers of all ages. From the swinging 60s to the present day, the film captivates audiences with its portrayal of the song's evolution over the decades. Whether you have lived through this period or simply appreciate the magic of Disney, this film is sure to resonate with you.

The short film is available to stream on Disney+ beginning November 28, as well as on YouTube and social media.

Credits

President, Disney Entertainment, Studio Marketing and Chief Brand Officer: Asad Ayaz

SVP, Brand Management: Joanna Balikian

VP, Brand Marketing: Mallory Wang

Director, Brand Marketing: Tim Pennoyer

Senior Manager, Brand Marketing: Jenise Fretz

EVP, Marketing: Frank Chiocchi

VP, Creative Director: Joshua Dunn

Executive Producer: Paige Bonanno

Creative Credits:

Creative Agency: adam&eveDDB NY & London

Chief Creative Officer: Rick Brim

Creative: Gaby Grant

Creative: Jane Barker

Joint Head of Production/Producer: Nikki Cramphorn

Assistant Producer: Catarina van Leuven

Managing Director: James Rowe

Business Director: Traci Feller

Business Director: Erin Brogan

Head of Business Affairs: Matthew Friday

Business Affairs Manager: Layla Husted

Legal Counsel: Tom Campbell

General Legal Counsel: Candice Macleod

Director: Henry Alex Rubin

Film Production Company: Smuggler

Director of Photography: Mathieu Plainfosse

Executive Producer: Tom Knight

Producer: Ray Leakey

Offline Edit House: Assembly Room

Online Postproduction: Selected Works

Color Grade Company: Company 3

Music: Soundtree Music

Audio Studio: 750mph

Overseas Service Company: Tickle

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