Question of the week

"Don’t ply us with too much jargon"

We asked agencies and marketers what makes a good brief

By Elliot Leavy

14 October 2021

Dunelm Encourages Customers To Embrace Individuality

Spot from Creature celebrates self expression in the home

By creative salon

Gravity Road wins Hotel Chocolat globally and launches Velvetiser campaign

Luxury British cacao grower and chocolatier, Hotel Chocolat, has appointed Gravity Road as global growth partner

By creative salon

Bisto Shows Powerful Role Of The Roast In Keeping Friendships

The heart-warming campaign from McCann London marks the return of the brand on TV after six years

By Creative Salon

No Ham, No Fowl: How to advertise a brand without showing the product

Elliot Leavy researches how to advertise products without showing them, in light of next year’s HFSS regulation

By Elliot Leavy

BT And Hope United Celebrate Black History Month

Saatchi & Saatchi creates series of educational, entertaining and inspiring content across BT and BT Sport

By creative salon

Asda Announces 'The Big Freakend' in Halloween campaign

The new campaign by Havas London celebrates the fact that the spooky holiday is landing on a weekend this year

By Creative Salon

The ESG Audit: Havas

Yannick Bolloré, the chairman and chief executive of Havas, speaks to Creative Salon about building a business that makes a difference to society

By Jeremy Lee

John Lewis Launches 'Let Life Happen' Home Insurance Campaign

John Lewis is planning to quadruple the size of its financial services business and has launched a campaign to support its home insurance offering

By Creative Salon

Which? campaign shows the darker side of sales

The series of executions show consumers the contradictions and externalities involved in buying things cheaply

By Creative Salon

Uber Eats new campaign is an ode to couriers

The latest series of spots by Mother features various food items dramatised by Ekow Quartey

By Creative Salon

Star Alliance Celebrates Bringing People Back Together

Cinch Campaign By VCCP Celebrates Online Car Buying With Certainty

Ikea Brings In Cuddly Bouncer Bears In New Ad By Mother

Lucky Generals channels its inner Goldfinger in shiny new campaign for Yorkshire Gold

06 October 2021

Gravity Road Creates AR Whisky Experience For Diageo

06 October 2021

McDonald’s Pledges Positive Impact On People, Farming And Planet

07 October 2021

Kevin Bacon admits last year's iPhone wasn't its best

06 October 2021

The Post Office takes a pop at Facebook during blackout

06 October 2021

McDonald’s takes a playful tone in spot marking return of the (Double) Big Mac

06 October 2021

The Long Reads

The Royal Navy Film Featuring A Sikh Officer Tells a Universal Story

Engine Creative’s latest Royal Navy ad is a fine example of how not to depict identity as a problem to be solved

The ESG Audit: Interpublic Group

Philippe Krakowsky has been chief executive of IPG since January this year. Here he sets out the group's environmental, social and governance strategy

The ESG Audit: Publicis Groupe

This week Annette King, the chief executive of Publicis Groupe UK, is in the chair to discuss her company's ESG goals

Features and Insight

It can seem a mixed up, muddled up, shook up world sometimes. But we try and make sense of some of the issues of the day - and hopefully provide some inspiration

By creative salon

Cannes Lions 2021 Curated

Cannes Lions 2021: Who Won and Why

The UK put in a particularly strong showing at Cannes this year. Let's look at the winners

By creative salon

Member Content

Meet the UK's most creative marketers

We get under the skin of the UK's most creative marketers. Meet them here.

By creative salon

Most Creative Marketers: Zaid Al-Qassab

From telecoms to television, Zaid Al-Qassab sets a high bar and that makes him a challenging but rewarding creative partner

Most Creative Marketers: Ellie Norman

She powers one of the biggest sport icons of our time, Formula 1. The global director of marketing & communications talks about her change agenda

Most Creative Marketers: Michelle Spillane

Paddy Power marketing director talks about being more than just a punchline, and why data is no silver bullet

Nurturing New Talent

Creative Salon is a destination for new talent who are looking for experience in the advertising and marketing industries. We are committed to supporting the next generation of diverse talent and helping them find the tools and support they need to thrive.

So you want to get a job in advertising? These training schemes can help

Making advertising an industry for all

There’s no doubt that advertising can be a vibrant and creative option for job seekers. But the industry must get that message out to new talent from diverse backgrounds.

By Creative Salon