It was a great year for British creativity on the awards front at the festival, but how was it as a business event for indie agencies from the UK? St Luke’s CEO Neil Henderson offers his take.
Publicis agencies were the major winners this year in this category with two agencies; LePub and Publicis Conseil winning Grand Prix and Gold respectively.
Ahead of Cannes Lions, the Publicis Groupe chief addressed a few of the potential trends that will be discussed at the festival of creativity this year